Blog & News

  • A Comprehensive Website Monitoring Solution
    Are you looking for a website monitoring solution? Look no further! We provide the best tool to ensure your website’s availability, performance, and uptime. Try it now and see the results!
  • Growth Hacking: Techniques And Examples
    Growth Hacking: What is it and how to apply this method for rapid business growth?
  • Relationship Marketing: A Winning Strategy To Build Customer Loyalty
    Relationship marketing is a strategy that aims to establish and maintain a lasting relationship between the company and its customers.
  • Personas in marketing
    Personas are fictional representations of potential customers based on real data.
  • How To Use ChatGPT In Marketing!
    With the advent of the digital age, marketers have found new ways to reach a wider audience. The use of chatbots is one of the most effective methods to achieve this goal.
  • Influencer Marketing: Strategies, Campaigns, Content, Products & Communities
    Learn about influencer marketing: what are the benefits for your business? Understand how to insert nano influencers, micro influencers and other platforms into your marketing strategy.
  • Omnichannel Strategy: How to Reach Consumers Across Different Channels?
    Do you want to implement an effective omnichannel strategy for your brand? Find out how to optimize your customer experience with an omnichannel approach!
  • The Benefits of A/B Testing
    Understand the principles of A/B testing and the associated methods to optimize your web marketing strategy. Do you have an A/B testing system in place?
  • What is A/B Testing?
    A/B testing involves testing two versions of the same project to compare their performance.
  • Progressive profiling: an innovative strategy
    Find out what progressive profiling is and how it can improve your marketing strategy and lead conversion.
  • Defining Demand Generation: Best Practices & Use Case
    Understand how to leverage demand generation to implement an effective marketing strategy. What are the most powerful ways to increase your presence and customer base?
  • How to Publish Effective Posts on LinkedIn
    Improve your presence on LinkedIn and share your content with your network thanks to optimized posts! How to find inspiration for your Linkedin posts?
  • How to reach your targets with a lead generation strategy?
    Find out how you can use lead generation to promote your products and services and find more potential customers.
  • Increase conversions from a blog post
    The blog is one of the gateways to your site, so how do you increase conversions from a blog post?
  • What is content marketing?
    Content marketing is a marketing strategy that consists of creating and distributing content to attract and retain a targeted audience, with the aim of triggering commercial actions.
  • Best Practices for Email Subject Lines
    The subject of the email is the first (and sometimes the only) thing we see in our inbox. It conditions (or not) our interest in the message we have just received.
  • Improve Your Marketing Automation Performance!
    Find out how to improve the performance of your marketing automation and achieve your goals! What are the indicators to monitor?
  • Automated Email Marketing – optimize your campaigns!
    Find out how to effectively boost your email marketing strategy. Learn which tools and techniques to use for a better email campaign and uptime are most important for your business.
  • Definition of email marketing
    Email marketing is a form of digital marketing that uses email to promote products, services, or events to a targeted audience.
  • Definition of inbound marketing
    Inbound marketing is a marketing strategy that focuses on attracting and engaging customers through relevant and valuable content.
  • Definition of outbound marketing
    Outbound marketing is a traditional marketing strategy in which a company actively reaches out to potential customers through various channels, such as advertising, email, telemarketing, events, and trade shows.
  • Definition of growth hacking
    Growth hacking is a marketing technique focused on rapid experimentation and data-driven decision making to identify and optimize ways to grow a business.
  • The 9 golden rules for a successful landing page
    A good landing page is simply a high-performance landing page and ultimately, regardless of its design. Performance can simply be defined as the ability of this page to achieve the set objectives.
  • Definition of automation marketing
    Marketing automation is the use of software and technology to automate certain tasks and marketing communication.
  • Cybermarketing: definition
    Cybermarketing, also called online marketing, digital marketing or webmarketing, is the set of marketing and communication strategies used on the Internet to promote and sell products or services.
  • Webmarketing: definition
    Webmarketing, also called online marketing or digital marketing, is the set of marketing techniques used on the internet to promote a company, product or service.
  • Marketing: definition
    The purpose of marketing is to attract and retain customers by offering them products and services that meet their needs and desires in a profitable way for the business. Marketing is used in almost all contexts and is therefore not limited to businesses: non-profit organizations, political parties, governments use marketing to promote services, ideas, or causes.