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With the advent of the digital age, marketers have found new ways to reach a wider audience. The use of chatbots is one of the most effective methods to achieve this goal.
Learn about influencer marketing: what are the benefits for your business? Understand how to insert nano influencers, micro influencers and other platforms into your marketing strategy.
Do you want to implement an effective omnichannel strategy for your brand? Find out how to optimize your customer experience with an omnichannel approach!
Understand the principles of A/B testing and the associated methods to optimize your web marketing strategy. Do you have an A/B testing system in place?
Understand how to leverage demand generation to implement an effective marketing strategy. What are the most powerful ways to increase your presence and customer base?
Content marketing is a marketing strategy that consists of creating and distributing content to attract and retain a targeted audience, with the aim of triggering commercial actions.
The subject of the email is the first (and sometimes the only) thing we see in our inbox. It conditions (or not) our interest in the message we have just received.
Find out how to effectively boost your email marketing strategy. Learn which tools and techniques to use for a better email campaign and uptime are most important for your business.
Outbound marketing is a traditional marketing strategy in which a company actively reaches out to potential customers through various channels, such as advertising, email, telemarketing, events, and trade shows.
Growth hacking is a marketing technique focused on rapid experimentation and data-driven decision making to identify and optimize ways to grow a business.
A good landing page is simply a high-performance landing page and ultimately, regardless of its design. Performance can simply be defined as the ability of this page to achieve the set objectives.
Cybermarketing, also called online marketing, digital marketing or webmarketing, is the set of marketing and communication strategies used on the Internet to promote and sell products or services.
Webmarketing, also called online marketing or digital marketing, is the set of marketing techniques used on the internet to promote a company, product or service.
The purpose of marketing is to attract and retain customers by offering them products and services that meet their needs and desires in a profitable way for the business.
Marketing is used in almost all contexts and is therefore not limited to businesses: non-profit organizations, political parties, governments use marketing to promote services, ideas, or causes.